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Hoover’s Near Here app brings sales data to the iPhone

Hoover’s, a well-known service that provides business data to salespeople and marketers, just released its first iPhone app. If you’re a salesperson who spends a lot of time on the road, the Hoover’s Near Here app may help you find potential sales.

Basically, the app is a location-based directory of sales leads. So if a salesperson is on a business trip and suddenly finds that they have some time to kill, they don’t have to just sit around — the app can help them figure out where they might make sales calls nearby. You can bring up a map of your area with markers for the surrounding companies in Hoover’s database. You can even narrow down your search based on industry type, number of employees, and annual sales. And if you find a company that seems like a potential customer, you can just press a button and call them from within the app. Read more...




time submitted: by WirelessYak




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